Google Adwords Help

PPC Management services can lower PPC costs, increase website traffic and generate more leads. We offer pay per click management services that include every aspect of a pay per click advertising campaign. From keyword research and competitive analysis, to ad copy writing and managing PPC bids, we can handle all of your PPC management needs. PPC analytics and PPC Remarketing are part of our PPC management services. We manage PPC programs on:

Google Adwords

Google AdWords helps you connect with potential customers looking for products and services like yours. You'll pick keywords related to your products and services, and choose how much you'd like to spend on each click on your ad. Your text-based ads will appear in search results and on Google's content network based on your bids for keywords.

Google Adwords, the original PPC service, allows far more control than Adwords Express, however it requires a much higher PPC skill set to manage in a cost effective manner. Unlike Adwords Express, the advertiser must spend a lot of time completing competitor research, keyword research, and developing their own program architecture, ad copy and management duties. The best option for an advertisier is to hire an experienced PPC management company.

Adwords Express

Adwords Express is a fast way to reach more Local customers. Adwords Express leverages your Google Places page (listing) and enables you to advertise your business on both Google search results pages, and Google Maps. Additionally, Adwords Express can drive more traffic to your company website, Google Place page or Google+ page.

To get started with AdWords Express, all you need to do is establish your monthly PPC budget, select your categories and input basic information about your business. Google then identifies the high performance keywords for the selected categories, and shows your bids accordingly. We can set up Adwords Express for you to self-manage, or we can provide ongoing PPC management services.

PPC Management

Are You New To Adwords Advertising?

What Is Google Adwords? Google Adwords, and Adwords Express, are proprietary names for Google's PPC services. Adwords is a type of online advertising where small ads (text or image) are displayed on search results pages. Adwords advertising requires creation of an account where targeted keywords or phrases are grouped into campaigns and ad groups, assigned individual bids (an amount you are willing to pay per click), and linked to the most appropriate page of your website. Adwords allows the advertisier to set a daily budget, turn their ads on-off at will, and does not require a formal sales contract. It is recommended that new Adwords advertisers consult with Google or hire a Google Adwords manager to create a cost effective PPC program.

Is Adwords The Best PPC Option? Yes, generally speaking. If you have a large PPC advertising budget you should strongly consider utilizing several PPC advertising networks. Actual results will vary depending upon your industry, market and the competency of your PPC management agency. In our opinion Google Adwords, or Adwords Express, provides virtually any business a tremendous opportunity to achieve highly targeted placement at a competitive price. To learn more about Google Adwords, you may be interested in visiting Google's official Adwords blog, Inside Adwords.

Adwords Remarketing

Remarketing On Display Advertising Grows Sales according to Google research. Google has made several strategic improvements to Adwords remarketing, including the ability to show relevant display ads immediately after a prospective customer leaves a site, and Google claims to have improved the algorithm that in real time makes accurate recommendation on cost effective bid pricing for an impression. This is an example of why Adwords is so powerful, and of what an Adwords management company can leverage to drive more inquiries and build in-store traffic. Adwords Remarketing is a highly effective tactic to improve your online ROI.

Our Remarketing services provide consulting on alternative messaging to improve conversions, custom ad copy, landing page creation and the fine details such as modifying your privacy policy page in accordance with Google's requirements for Adwords Remarketing services.

For FREE PAY PER CLICK ADVERTISING CONSULTING please CONTACT US with your URL and objectives or simply call 770-429-5300 to discuss your needs. We provide exact–fit solutions for Google Adwords management services.

We can almost always lower your Adwords advertising costs, increase click-through rates and conversions, and generate qualified leads. Don't forget to ask about our ability to make Google's Rich Snippets features work for you. To learn more, or get started, call us at 770-429-5300!